Tuesday, August 18, 2009

Pingie: HTTP:: Battlefield Heroes Already Raking In the Money

HTTP:: Battlefield Heroes Already Raking In the Money
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Electronic Arts is one of the biggest publishers in the gaming industry and has made a name for itself by shamelessly releasing yearly iterations of its core franchises like Need For Speed, FIFA or Madden NFL and charging gamers full price even though the titles didn't bring any new and important things. But in recent years, things have started to change for EA, as it doesn't rely that much on yearly iterations of old franchises, instead trying to promote new and interesting projects. One of them is Battlefield Heroes, which, although relying on a popular franchise from EA, is a browser-based third person action game completely free to play. When it was first announced, analysts weren't very confident in EA, considering that because it would be basing its profit opportunities on micro transactions from players, not a lot of money would be made. But it seems that they were quite wrong, with EA revealing to the public that up until now Battlefield Heroes managed to rake in !
up to $30 million. The game is also extremely popular with the fans, as it has 1.5 million registered players around the world, from almost 133 different countries. Almost 3 quarters of those players came from only 10 countries though: the United States, Germany, the United Kingdom, the Netherlands, France, Sweden, Russia,...
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http://news.softpedia.com/news/Battlefield-Heroes-Already-Racking-In-the-Money-119483.shtml

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