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Retail therapy is not a myth as we might have believed five or so years ago, since it has been scientifically proven that women (and some men too) take comfort in the act of shopping, because it helps them deal with emotions, being used as some sort of safety net. That is not to say though that shopping doesn’t come with the obligatory guilt trip as well, as a new study shows most women feel remorse right after splashing out on something new, as the Daily Mail can confirm. We’ve all been there: we’re out shopping, arms laden with bags and eyes sparking with the joy that we got some pretty good bargains and the anticipation of getting back home to try everything out. Next thing we know, we’re overwhelmed with a sense of guilt at having spent so much money, or having bought so many things that we really did not need, or at the idea that we’ll have to explain to our better half how we managed to blow through this much money in so little time, depending on the case.!
Researchers say we shouldn’t worry because guilt appears in all women, in some even before they are out of the store or before they pay for their purchase. Numbers speak louder than words: eight of ten women feel remorse after a shopping spree, when, right after the initial sensation of exhilaration and good ...
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http://news.softpedia.com/news/Women-Feel-Guilty-for-Shopping-but-Can-t-Stop-118615.shtml
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