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Two months ago social link sharing aggregator Digg announced an interesting and potentially risky move with a new type of ads that would show up in the regular stream and â€" the best part â€" which users will get to “digg†or “bury†depending on how good they are. Called Digg Ads, they're ready to launch and will be rolling out in beta for some users this week. “As announced earlier this summer, I’m excited to let you all know that we’re rolling out an early beta version of Digg Ads,†Mike Maser, chief strategy officer at Digg, wrote on the company's blog. “Over the next few days, some of you will see Digg Ads appear in rotation in various placements throughout Digg. The ads will look and feel similar to the Digg content you see everyday - stories, video trailers, independent product reviews â€" but will be clearly marked as sponsored.†The ads were first revealed in June and started popping up for some users last month. At the time, the ads were on!
ly part of an internal test that was somehow made public but the testing period is over and the time has come to set them loose on the Digg site. Advertisers will be able to buy ad spots on the site, which will then show up among the regular entries, though distinguishable from the ...
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http://news.softpedia.com/news/Digg-Launches-Digg-Ads-for-a-Limited-Set-of-Users-118634.shtml
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